Growing Your Business On the Web
This session tells small business owners how to use a modest website to bring in more business, whether it's leads or foot traffic. Parker will customize this session if you have a group interested mainly in local search or one interested mostly in general search.
Local Online Marketing
This session is popular among small- and medium-sized businesses that need to attract business in localized areas. It covers how to use keywords effectively to attract the right kind of traffic.
What Matters to Search Engines
This sessions goes deep into the principles of SEO and translates them into actionable items any business can use to tweak its website to get better search ranking and more traffic.